What is different about Market Basket Rewards?

Most companies in this field are offering technical services (hardware, software, front end management, data management, analytics), or creative services (email marketing, websites, consulting, advertising). MBR is unique because we have core strengths in both arenas. By choosing MBR, you will never be left with a large investment you can’t utilize for lack of skill or time.

 

How does it work?

MBR provides all the necessary elements to design, implement and analyze compelling loyalty campaigns. We will configure your front end system to identify shoppers by a loyalty card or phone number. We extract necessary information from the t-log and generate customizable reports on loyalty, product selection, geographic location, promotion effectiveness and much more. Then we help you send the right message and offers to the right shopper segments. We engage shoppers with exciting limited-time events, rewarding them for spending their dollars with you. Shoppers love it and they’ll reward you (with their shopping habits) in thanks for the rewards you offer them.

 

What is your average ROI?

Glad you asked! Our signature, “Gift Event” consistently sees a +200% return on investment. When tracking shopper segments we see increase in basket sizes . . .

The longer you run programs with us the greater participation you will see from your shoppers. We employ different types of reward events according to the shopper demographic, your objective and the available budget.

 

Do I need to buy software/hardware?

No, all you need is an internet connection. We work with many types of front end systems. In fact, we’ve yet to find one we could not create a solution for.

 

What is your privacy policy?

We are PCI compliant and do not sell or share shopper information with any outside parties. Our business is simply making your profits grow by delighting your shoppers, not selling data.

 

What kind of support will I get?

We have dedicated IT, Advertising, Marketing, Customer Service (for your shoppers) and Program Management teams who are equipped with the expertise to assist you in all facets of your loyalty program implementation. Even our consulting services and store visits are provided at no additional charge.

 

Can you save me money?

Yes! As economic conditions change the landscape of retail we provide tools to allow you to scale up or dial down aspects of your marketing.

1. Our reporting allows you to determine what promotions produce the greatest ROI.
2. Our pin mapping will provide the locations of your most profitable shoppers. Use this information to target your circular to strategic area codes or shopper groups based on current reporting.
3. Receive CPG funding as you will be able to target shoppers in your database with easy access to purchase history information.
4. Our promotion options employ many spending control measures while still offering a compelling value exchange for the customer.

 

MBR makes it affordable for independent retailers and regional chains to utilize technology to compete with larger chains and grow their business. 

 

Can you link to my website or update my design?

We do both! Our creative department is available to design a custom site or create links to your current site at no additional cost.

 

Are there any hidden fees?

If there were, would we include this question?!? We bill for launch fees, weekly fees and Points redeemed (only if MBR provides fulfillment services). We don’t believe in a “nickel and dime” approach to service. For instance, we offer an analytics dashboard that makes it easy for you to pull custom reports, but if you prefer us to pull the data you want there is no additional charge. As another example, if we are providing reward fulfillment for your promotion, we only charge for Points shoppers redeem, not every point they earn. You keep the breakage.

 

What if I already have a loyalty program?

Independent retailers from one to 50 stores benefit from our investment in infrastructure and personnel which would otherwise be unaffordable. Larger retailers with established loyalty programs benefit from particular services we offer such as our Shopper Insight Dashboard, Rewards Fulfillment, and our “Team Stars” Associate Motivation Program.

 

What is different about Market Basket Rewards?

Most companies in this field are offering technical services (hardware, software, front end management, data management, analytics), or creative services (email marketing, websites, consulting, advertising). MBR is unique because we have core strengths in both arenas. By choosing MBR, you will never be left with a large investment you can’t utilize for lack of skill or time.

 

How does it work?

MBR provides all the necessary elements to design, implement and analyze compelling loyalty campaigns. We will configure your front end system to identify shoppers by a loyalty card or phone number. We extract necessary information from the t-log and generate customizable reports on loyalty, product selection, geographic location, promotion effectiveness and much more. Then we help you send the right message and offers to the right shopper segments. We engage shoppers with exciting limited-time events, rewarding them for spending their dollars with you. Shoppers love it and they’ll reward you (with their shopping habits) in thanks for the rewards you offer them.

 

What is your average ROI?

Glad you asked! Our signature, “Gift Event” consistently sees a +200% return on investment. When tracking shopper segments we see increase in basket sizes . . .

The longer you run programs with us the greater participation you will see from your shoppers. We employ different types of reward events according to the shopper demographic, your objective and the available budget.

 

Do I need to buy software/hardware?

No, all you need is an internet connection. We work with many types of front end systems. In fact, we’ve yet to find one we could not create a solution for.

 

What is your privacy policy?

We are PCI compliant and do not sell or share shopper information with any outside parties. Our business is simply making your profits grow by delighting your shoppers, not selling data.

 

What kind of support will I get?

We have dedicated IT, Advertising, Marketing, Customer Service (for your shoppers) and Program Management teams who are equipped with the expertise to assist you in all facets of your loyalty program implementation. Even our consulting services and store visits are provided at no additional charge.

 

Can you save me money?

Yes! As economic conditions change the landscape of retail we provide tools to allow you to scale up or dial down aspects of your marketing.

1. Our reporting allows you to determine what promotions produce the greatest ROI.
2. Our pin mapping will provide the locations of your most profitable shoppers. Use this information to target your circular to strategic area codes or shopper groups based on current reporting.
3. Receive CPG funding as you will be able to target shoppers in your database with easy access to purchase history information.
4. Our promotion options employ many spending control measures while still offering a compelling value exchange for the customer.

 

MBR makes it affordable for independent retailers and regional chains to utilize technology to compete with larger chains and grow their business. 

 

Can you link to my website or update my design?

We do both! Our creative department is available to design a custom site or create links to your current site at no additional cost.

 

Are there any hidden fees?

If there were, would we include this question?!? We bill for launch fees, weekly fees and Points redeemed (only if MBR provides fulfillment services). We don’t believe in a “nickel and dime” approach to service. For instance, we offer an analytics dashboard that makes it easy for you to pull custom reports, but if you prefer us to pull the data you want there is no additional charge. As another example, if we are providing reward fulfillment for your promotion, we only charge for Points shoppers redeem, not every point they earn. You keep the breakage.

 

What if I already have a loyalty program?

Independent retailers from one to 50 stores benefit from our investment in infrastructure and personnel which would otherwise be unaffordable. Larger retailers with established loyalty programs benefit from particular services we offer such as our Shopper Insight Dashboard, Rewards Fulfillment, and our “Team Stars” Associate Motivation Program.